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New Practicing Well episode! How well is the business of yoga?

How well can an industry be when its teachers don't make much more per class than just one student pays for that class? In this episode, Kim sits down with AJ Schneider, founder of Beyond the Green Coaching, to discuss how money flows in the yoga industry and community—and how it doesn't. As a yoga student, former full-time yoga teacher, and former studio manager of the YogaWorks in Washington, D.C., AJ has experience with many sides of the industry, including observing longtime teachers offering classes for free. AJ points out that this not only devalues their services, but also makes it harder for those who come after in the teaching world to establish their own value. She and Kim, a former yoga studio owner, discuss the hard realities of making a career out of yoga teaching, as well as what the post-Covid path forward looks like for yoga teachers and the business overall.

Listen to the episode here.