STRATEGIC COMMUNICATIONS PORTFOLIO: selected work
I build the narratives, systems and communications capabilities that help complex organizations create clarity, earn trust across audiences and translate strategy into action.
These case studies demonstrate my work in audience strategy, organizational transformation, research translation, executive communications and multichannel communications design.
CASE STUDY 01 | AUDIENCE STRATEGY + RESEARCH COMMUNICATIONS
MAKING EXPERTISE VISIBLE
How I built an audience for safety-net science by translating complex research into clear, human and shareable stories.
6.15x organic LinkedIn audience growth | $0 paid promotion
CASE STUDY 02 | ORGANIZATIONAL TRANSFORMATION + COMMUNICATIONS SYSTEMS
BUILDING AN INSTITUTIONAL COMMUNICATIONS CAPABILITY
How I designed the strategy, narrative and operating systems for a complex academic health enterprise.
3 interconnected plans | 4 portfolios | Lean Gold training + Prosci practice